Board Member and Northwestern Mutual Wealth Management Advisor Keith Moeller directs a $20k grant to Crescent Cove

Sun Post, May 10, 2021

Crescent Cove received a $20,000 grant from Northwestern Mutual's 2021 Community Service Award program. Northwestern Mutual recognizes financial advisors annually for their volunteer service, and provides them with a grant to offer to a nonprofit of their choice. Keith Moeller, founder and principal of Moeller Advisory Group, was recognized as a recipient of the company’s 2021 Community Service Award for his fundraising efforts and commitment to Crescent Cove.

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Full Press Release

FOR IMMEDIATE RELEASE                                                                        

For further information, contact:

Elizabeth DeLuca, 1-800-323-7033,

Local Northwestern Mutual Wealth Management Advisor Donates $20,000 Grant to Crescent Cove

Funding will support 24/7 care and medical services for children as part of company’s annual Community Service Awards

MINNETONKA, MN – Despite the ongoing challenges of the past year, a recent study found that 85% of nonprofit organizations had an increase in volunteerism requests, more than double pre-pandemic levels. Northwestern Mutual’s financial advisors have been no exception, as they continue to serve their communities where support is needed most. To spotlight these efforts, the company, through its Foundation, is awarding nearly $300,000 in grants to nonprofits nationwide as part of its 2021 Community Service Awards Program.

Sixteen financial advisors are recognized each year through this program for going above and beyond through volunteer service. As part of the award, each winner receives a grant to benefit a local nonprofit they support. Minnetonka resident Keith Moeller, a wealth management advisor at Northwestern Mutual – Minnetonka, has been chosen as a 2021 recipient of the award, receiving a $15,000 grant for Crescent Cove. Moeller has also received an additional $5,000 grant for supporting an organization with a connection to the company’s Childhood Cancer Program.

“No matter the odds, our advisors have remained committed to helping others,” said Eric Christophersen, president, Northwestern Mutual Foundation. “Their spirit and dedication is an inspiration and we’re proud to recognize the meaningful change they’ve accomplished.”

After learning from his wife, Diann, about the efforts to develop a residential facility to care for children with life-limiting diseases Keith was eager to learn how they could help. Since then, he’s been involved with Crescent Cove, a nonprofit that offers care to children and young adults with a shortened life expectancy and support to their families. As a member of the board of directors and Philanthropy Council, Keith provides financial guidance and marketing expertise to support fundraising operations. Each year, Keith sponsors and hosts a donor appreciation event, secures in-kind donations and helps recruit committee members and volunteers. Recently, he challenged local Rotary Clubs to raise funds for a new playground at Crescent Cove and raised $19,000 to make the project a reality.

“There is such a need for organizations like Crescent Cove, which is only one of three facilities in the United States that provides 24/7 respite care and support free of charge to children and their families,” said Moeller. “Crescent Cove offers children and young adults one-on-one attention and this grant will help support the caregivers and professionals, in addition to facility operations.”

Since 1995, the Northwestern Mutual Foundation has donated more than $6.3 million through its Community Service Awards program. This year’s winners were recently announced at the company’s virtual regional meeting. 

About Northwestern Mutual Foundation 
The mission of the Northwestern Mutual Foundation is to improve the lives of children and families in need. The Foundation has given more than $400 million since its inception in 1992 and is designed to create lasting impact in the communities where the company's employees and financial representatives live and work. We accomplish this by combining financial support, volunteerism, thought leadership and convening community partners to deliver the best outcomes. Our efforts are focused nationally on curing childhood cancer, and locally on education, neighborhoods and making our hometown of Milwaukee a great destination. Visit Northwestern Mutual Foundation to learn more.

About Northwestern Mutual
Northwestern Mutual has been helping people and businesses achieve financial security for more than 160 years. Through a holistic planning approach, Northwestern Mutual combines the expertise of its financial professionals with a personalized digital experience and industry-leading products to help its clients plan for what’s most important. With $308.8 billion in total assets, $31.1 billion in revenues, and $2 trillion worth of life insurance protection in force, Northwestern Mutual delivers financial security to more than 4.75 million people with life, disability income and long-term care insurance, annuities, and brokerage and advisory services. The company manages more than $200 billion of investments owned by its clients and held or managed through its wealth management and investment services businesses. Northwestern Mutual ranks 102 on the 2020 FORTUNE 500 and is recognized by FORTUNE® as one of the “World’s Most Admired” life insurance companies in 2021.

Northwestern Mutual is the marketing name for The Northwestern Mutual Life Insurance Company (NM), Milwaukee, WI (life and disability insurance, annuities, and life insurance with long-term care benefits) and its subsidiaries. Subsidiaries include Northwestern Mutual Investment Services, LLC (NMIS) (securities), broker-dealer, registered investment adviser, member FINRA and SIPC; the Northwestern Mutual Wealth Management Company® (NMWMC) (fiduciary and fee-based financial planning services), federal savings bank; and Northwestern Long Term Care Insurance Company (NLTC) (long-term care insurance).